TIMELESS BEAUTY

A sophisticated collection where affordable luxury blends perfectly with functional and elegant design, highlighting natural beauty and empowering the modern woman with confidence and style.

Meticulous attention to detail and the subtlety of shades merge with the unique shapes of the frames, giving life to a symphony of styles that range from modern minimalism to the most daring and expressive proposals.

BEAUTY IS IN YOUR EYES

True beauty is not dictated by outward appearance but resides in how each person sees the world and themselves. Because every woman is unique and beautiful in her way, and that is her true power.

Our collections are designed to enhance outer beauty and reinforce inner confidence.

We want every woman who chooses our glasses to feel empowered, ready to face any challenge, and express her strength with style. We design our glasses with the modern, confident woman in mind.

A PACKAGING AS UNIQUE AS YOU

Julia Backer’s packaging stands out for its elegance and distinction. Inside the engraved bag, you’ll find a rigid box with the brand’s logo. Inside, a textured rigid case to store your glasses, accompanied by a golden chain to never lose them and a soft cloth to keep them shining like the first day.

Every detail reflects the essence of the brand’s exclusivity and good taste, in packaging as unique as you are.

We can’t help it, it’s just the way we are.

Original, creative, sometimes a bit over the top.
Well, often, actually. And at times even on purpose.

We stick out like a sore thumb, it’s in our DNA.
And down to the choices we’ve made.

We like doing things the hard way. Even when they’re simple.
And we’re f**king good at it.

We’re worldwide but you won’t find us everywhere:
only where we want to be.

We’re a weird mixture of elegance and creativity.
And that’s why we stand out.

We’re always on the go. We can’t sit still.
We strive to raise the bar in everything we do. And you can tell.

We’re obsessed by detail, but this obsession often leads to new ideas.
Otherwise we get bored. And when we’re bored, you’re bored too.

We’re sorry about all this, we really are, but there’s nothing we can do about it.
We are Italians.*

We are MAD In Italy.

At EINSTOFFEN, we do not like being put in a box. We create what we feel like, when we feel like. Since we founded the brand in 2008, we have had two driving forces: freedom and independence. Instead of jumping into the hamster wheel for a predictable career, we preferred the activity of «EINSTOFFEN»: equipping people with our own stuff or cloth…

Currently, we create eyewear and fashion for independent people with minds of their own – kindred spirits, so to speak. Our customers are environmentally conscious, sure, but they’re also the type to enjoy what life has to offer, and laugh at it all a bit too. We exclusively design our products in Switzerland and we like to use unusual materials or incorporate extravagant details. But that could change tomorrow. As said before: we do not like being boxed in…

Optical Dock

Optical Dock is a full rim clip that represents a perfect solution for sportsmen who needs substantial vision correction and want to benefit from the design, technology and comfort of Rudy Project sunglasses.

Impact RX – RX Direct

Direct Clips

Direct Clips technology allows to insert prescription clips behind the plano lenses of our performance models. Thanks to this functional solution sportsmen with correction needs can benefit from the comfort of Rudy Project sunglasses and opticians can easily refine the edges of corrective lenses in their own laboratories without the use of complex cutting machinery

Optical Inserts

Rudy Project’s RX Optical Insert is an entry level prescription clip that provides an excellent value prescription solution. Specifically designed for patients needing only slight vision correction, the RX Optical Insert can be inserted just behind plano (non-prescription) sun lenses.

Defender

Inspired from more than 30 years of Rudy Project heritage, the Defender blends an innate racing attitude with the most advanced eyewear technology to provide unparalleled comfort to athletes and weekend warriors. Adjustable nosepad and temple-tips, ultra-deep field of vision, protective soft Safety Bumpers and extraordinary Power Flow ventilation System make the Defender extremely comfortable and safe.

Safety Project

Rudy Project is a leading name in research and development in fully advanced helmets and sunglasses for complete fall protections. We are committed to providing superior safety through integrated hinges and soft, thermoplastic elastomers which prevent injuries in the event of falls, impact and collisions.

Power Flow Ventilation System

The innovative PowerFlow system features vents scientifically placed on the temple tips, on the front chassis and on the lens to enhance air circulation while ensuring maximum aerodynamic efficiency and without disturbing vision.

Quick Change System

Change your lenses in a snap! The Quick Change System allows to choose the size and type of lenses that suits you better. And it ensures perfect light management because you can easily mount or replace the lenses according to your demands.

Adjustable Nosepad and Temple Tips

The soft adjustable nosepad offers an exceptional fit for any shape of face. This system also allows to adjust the glasses’ height and their distance from the face to prevent misting. Adjustable temple tips ensure fully-customised fit and a perfect grip. Simply apply a gentle pressure to adjust these terminals in any direction

Bumpers

The bumpers are colorful rubber inserts conceived to maximize your safety in the event of crush or knocks. Plus, the Bumpers are integrated with the lens Vent Controller to prevent fogging and ensure perfect ventilation. The bumpers are available in different colors, what better opportunity to customize your own sunglasses!

Size

• Gender UNISEX
• Weight 28 g.
• Dimension 141¬118
• Height 44
• Base 7

BUMPERS

The Cutline proprietary removable bumpers enhance riders security by preventing contact or hurts between lens and face. Cutline features 4 different bumpers configurations to meet the riders demands: the fully loaded 4 bumpers option, the 2 lower and upper ones or the possibility to wear the sunglasses without bumpers. Cutline bumpers, enhancers, nose pads and temple tips are easily interchangeable offering multiple options to customize your eyewear.

Quick Change System

Changing your eyewear lens has never been faster. Featuring the most intuitive interchangeable lens system ever, Cutline lets you swap lenses without hassle. Simple pressure on the two side buttons release the temple from the lens. It’s that easy.

Wide shield lens

The Cutline wraparound rimless shield lens is designed to ensure superior eye protection all while expanding your field of vision. The shape of the lens delivers maximum visibility in riding position and protects your eyes from wind, dust and atmospheric elements

Adjustable Nose pad and temple tips

The soft adjustable nose pad offers an exceptional fit for any shape of face. This system also allows to adjust the glasses’ height and their distance from the face to prevent misting. Adjustable temple tips ensure fully-customised fit and a perfect grip. Simply apply a gentle pressure to adjust these terminals in any direction.

Enhanced Ventilation

To accelerate heat evaporation, Cutline features the Rudy Project proprietary Power Flow System. The combined action of the 4 vents on the lens with the ones placed on temples and bumpers enhances air circulation to avoid the risk of fogging during the activity.

RX ABLE

Cutline supports the RX Optical Insert for sportsmen with correction needs who want to benefit from the Cutline comfort and eye protection

Size

• Gender UNISEX
• Weight 36 g.
• Dimension 141¬128
• Height 62
• Base 7

Agent Q is our most versatile protection eyewear. This full-featured technical model integrates sculpted design, modern look and cutting edge technologies to secure your eyes, to expand your field of vision while providing maximum comfort. Thanks to a smart release system, the Quick Snap Temple Lock, you can easily change the temple configuration and mount a goggle elastic strap, side shields and removable counter mask increase eye protection while the flip change lens button allows to easily replace the lenses.

With 50 years of Formula 1 experience, Swissside has revolutionized the cycling industry with unmatched aerodynamic and engineering knowledge. Swissside conducted the enclosed wind tunnel study to prove the performance of the entire Rudy Project helmet collection

Integrated Airframe

The airframe frontal padding minimizes the sweating process inside the helmet enhancing the air circulation and avoiding the release of unpleasant smells and ensuring the best level of performance.

EPS IN-MOLD CONSTRUCTION

In-Mold technology allows us to cast the external polycarbonate outer shell directly during the injection stage of the expandable polystyrene (EPS) impact-absorbing foam. The result is a much more rigid structure which is knock-resistant and extremely light, allowing for better ventilation system. The combined action of the EPS structure, the polycarbonate cap and exo-skeleton creates resistance to the mechanical action exercised by an impact and dissipates the energy in order to prevent it from being transferred to the head of the person wearing the helmet.

HEXOCRUSH TECHNOLOGY

Originally inspired by conehead technology and developed be extremely lightweight, this entirely new structure is one of the most advanced Rudy Project solutions. And it is designed to maximize your safety by ensuring an unprecedented level of security. The liner is molded with two different foam densities and the hexagon-shaped structure provides improved shock absorption by dissipating impact forces sideways and radially. Thus, the Hexocrush reduces the g-force pressure on the head in case of falls or impacts

HIGH-VISIBILITY COLORS

Riders safety is one of the main goals of Rudy Project. Helmets, sunglasses, and our bikewear collection are designed to provide the highest standard of performance and safety. All our lines are manufactured with the finest materials while bright and fluorescent colors ensure perfect visibility on the road enhancing riders security and drawing drivers’ attention

RSR 10 RETENTION SYSTEM

The lightweight yet resistant RSR 10 adjustable retention system provides perfect personal fit. thanks to its wraparound structure and multiple micro-metric vertical and horizontal positions for the size adjustment.

Strap Quick Change

The Strap Quick Change lock system is one of our most innovative and user-friendly helmet solutions. This feature allows simple and user-friendly removal of the straps and is available for the Central and Protera models. With a simple click, you can now clean your straps after your daily ride, change them when worn out, or easily interchange them with optional colors for a unique custom look.

Universal Dorsal Ridge

Inspired by sharks, the dorsal ridge helps to convert sideways force into a forward force, like it was a long-tailed helmet. It gives more surface only when it is necessary, as with a crosswind, while it remains small for less frontal area effect.

VORTEX KILLER SYSTEM

The Vortex Killer System is designed to aid in the straightening of the airflow over the rear of the helmet. The scientific combination of the helmet geometry and the side vents helps in managing these vortex low-pressure points which create drag and instability. Air is directed, through a proprietary channel system, over the neck and shoulder areas at a different rate or volume than the oncoming free air.

FLIP UP

The Flip-Up system offers a unique and removable shield interface for full wraparound visual protection, enhanced flow dynamics, and atmospheric management minimizing eye strain. The practical magnetic flip-up system will ease you when putting the helmet on while cutting fog and maximizing cooling during long rides.

Our lens program has features common to every type of lens, such as neutralizing ultraviolet radiation completely up to 400 nm (UV 400 Protection), and maintains colors integrity even with the dark filters. e believe it is not enough to protect the eyes from hazardous radiation and external agents. It also important to enhance visual acuity and minimize distortion, while offering high quality optics suitable for sports. In some extreme conditions an athlete must rely on technologies to enhance performance and minimize distractions. For this reason, we have expanded the range of filters with specific treatments including antifog, hydrophobic, and photochromic technology. Always at the forefront of technology, our lenses guarantee visual acuity and physical protection of the eye. High visual quality lenses have the following properties/benefits:

• REDUCE GLARE – ENHANCE CONTRAST
• PROTECT FROM ULTRAVIOLET RAYS
• ENSURE TRUE VISION WITHOUT DISTORTION OF COLORS
• PROTECT AGAINST EXTERNAL AGENTS

Road

Racing Red, Multilaser Orange, Multilaser Red, Multilaser Blue, PhotoClear, Smoke, Transparent, Yellow

Water

Smoke, Multilaser Blue, Multilaser Green, Multilaser Red

Mountain

Hi-Altitude, Hi-Contrast, Laser Black, Laser Brown, Multilaser Red

Golf

Golf 100, Racing Red, Smoke, Laser Black